Your business’ web copy is an important part of your sales strategy. Social media, blogs, landing pages all need on-point web copy to engage customers on your site and drive conversions. The copy is especially important for your product page too. It's a good idea to think of copy as your shop window. It must appeal to people from the outside. And it will determine if you win (or lose) your … [Read more...]
Hiring A Coach: 10 Ways To Get Your Money’s Worth
Understand the Value of Coaching When it comes to what's next in your life, career or business, you may consider hiring a coach. And coaching is NOT free. Working with a coach requires you to invest your time, attention and money. But how do you know what you're getting when you say yes to coaching? Is coaching for real? What can you expect to walk away with? For many, indecision and fear stop … [Read more...]
How Can Coffee Boost Your Focus?
Focus on The Benefits “People who think ADHD means having a short attention span misunderstand what ADHD is. A better way to look at it is that people with ADHD have a dysregulated attention system.” – Kathleen Nadeau, Ph.D. Dr. Kathleen Nadeau’s words very much hit the nail on the head when it comes to the subject of focus in people with ADHD. Some find it easy to be distracted, while others … [Read more...]
The Benefits of the Humble Desk Calendar
Don't Ditch Your Desk Calendar There are lots of ways that tech makes it easy to create and track a schedule. You can do it on your phone or on your computer. You can share a calendar with family and friends via the cloud. In fact, you can skip the paper calendar entirely. But should you? Probably not, say the experts. That’s because although they share the same letters and numbers, writing by … [Read more...]
How to Bring The Calming Ocean into Your Home Office
Creating a Calming Home Office Haven Have you ever noticed how you feel calm and relaxed when on the beach, or by the ocean? This isn’t an illusion - studies have shown that people feel less stressed when by the sea, in fact, research done by the Journal of Coastal Management found that people generally felt more positive when by the sea too. So why not bring this feeling of wellbeing into your … [Read more...]
6 Ways to Bring Joy and Success to a Busy Lifestyle
Managing A Busy Lifestyle The Minnesota Multiphasic Personality Inventory (MMPI), administered to high school and colleges students since the 1930s, shows a progressive rise in anxiety and depression. Dr. Jean Twenge, a social psychologist at San Diego State University, analyzed data from the MMPI and gave her views on the situation: “I think the research tells us that modern life is not good … [Read more...]
ICF International Coaching Federation Code of Ethics
What ICF Is As a profession, coaching has come out of the woodwork over the past decades. Since anyone can call themselves a coach (and many people do with no credentials), I felt compelled to share this information. It's important to clarify what distinguishes coaching, how ethics fit into a coaching relationship, what coaching credentials are, and why they may be important to me and more … [Read more...]
5 Things To Do To Survive & Thrive While Unemployed
Unemployment is scary. At different points in our lives, we experience the challenge of living uncertain for our financial future. Whether it’s through a deliberate plan or unforeseen circumstance, it is hard and time-consuming to tackle the world of unemployment. … [Read more...]
5 Effective Ways to Win Customer Trust
Make Your Customers Feel Valued The long term success of any business largely depends on customer trust. Trust is earned by paying attention to customer's needs and keeping and eye on whether customers are happily satisfied. Most business owners agree that when customer's feel valued they will trust you and your brand. Therefore, it's imperative to make building trust with customers a focus for … [Read more...]
Top 9 Healthy Diet Plans for Aspiring Mompreneurs
How to be a Healthy Momprenuer Mompreneur is a term that refers to female business owners who are actively balancing between work and family. Working moms, especially business owners, don’t have it easy. With a whole bunch of everyday commitments at work and home, you have no time for yourself. To stay on top of all things that occur at work and home, you need to make some diet adjustments … [Read more...]
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