At some point during business startup, you’ll need to create an ‘About Page’ on your website. Many new business owners make the mistake of writing a lifeless, corporate about page that is full of credentials and blah blah blah. To make an about page that converts, you need some specific components that are not only personal but also reveal specific information about you that will connect with … [Read more...]
8 Ways To Build Trust That Consistently Market Your Business
Never before has trust capital been so instantly impactful for small businesses! Once upon a time, when business was done in your backyard, you were connected to people who knew someone who... Today, the trust you build in your ongoing marketing and branding stretches far beyond your back yard. That is why it's so important to stay consistent with your message and keep communicating, even when you … [Read more...]
Tips To Boost Diversity for Your Small Business
Diversity in a Globalized World Entrepreneurship benefits from diversity. Being an entrepreneur and running a business is no longer the preserve of a man in a suit. In fact, the range of skills and expertise that any mompreneur provides is in itself innovative. Because entrepreneurship has traditionally been male dominated, female entrepreneurs offer an entirely different view of business itself, … [Read more...]
A Good Memory is Good For Business
How To Improve Your Memory for Maximum Productivity Over the course of our lifetime, our brains will hold up to 1 quadrillion pieces of information, according to scientists. In fact, if our brains were computers, they would each have the equivalent of up to 2.5 million gigabytes of storage. Most of us take our memory for granted and don't really appreciate it until it starts to falter. But in … [Read more...]
5 Steps to a Successful Non-Working Break
How to Take a Successful Break from Work There’s been a lot of talk lately about the work-life balance, and if you’re like many entrepreneurs, the scales are tilting heavily toward the “work” side of things. There’s always another project to tackle; there’s always another deadline staring you in the face. And while your work shouldn’t suffer, neither should your personal life! … [Read more...]
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