The Dip In December Productivity When it comes to entrepreneurship, the number one skill should probably be “juggling.” That’s because entrepreneurs have to balance so much, from the ideation of new products and services to building staff and extending a marketing network. Add to that the holidays and the task ahead can feel almost impossible. How do you fit everything in, and do all the extras … [Read more...]
5 Effective Ways to Win Customer Trust
Make Your Customers Feel Valued The long term success of any business largely depends on customer trust. Trust is earned by paying attention to customer's needs and keeping and eye on whether customers are happily satisfied. Most business owners agree that when customer's feel valued they will trust you and your brand. Therefore, it's imperative to make building trust with customers a focus for … [Read more...]
How To Write An About Page That Converts on Your Website
At some point during business startup, you’ll need to create an ‘About Page’ on your website. Many new business owners make the mistake of writing a lifeless, corporate about page that is full of credentials and blah blah blah. To make an about page that converts, you need some specific components that are not only personal but also reveal specific information about you that will connect with … [Read more...]
8 Ways To Build Trust That Consistently Market Your Business
Never before has trust capital been so instantly impactful for small businesses! Once upon a time, when business was done in your backyard, you were connected to people who knew someone who... Today, the trust you build in your ongoing marketing and branding stretches far beyond your back yard. That is why it's so important to stay consistent with your message and keep communicating, even when you … [Read more...]
Tips To Boost Diversity for Your Small Business
Diversity in a Globalized World Entrepreneurship benefits from diversity. Being an entrepreneur and running a business is no longer the preserve of a man in a suit. In fact, the range of skills and expertise that any mompreneur provides is in itself innovative. Because entrepreneurship has traditionally been male dominated, female entrepreneurs offer an entirely different view of business itself, … [Read more...]
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