What's an Ideal Client Niche Anyway? Here are the Top 5 Things You Must Know About Your Niche To Be Truly Successful In Business as an entrepreneur "What's my niche?" "I can't figure out who my ideal client is!" "Why do I need a niche anyway? I can help anyone who needs my services!" Sound familiar? It may surprise you to know that the most consistent goal of my clients is to find, … [Read more...]
8 Ways To Build Trust That Consistently Market Your Business
Never before has trust capital been so instantly impactful for small businesses! Once upon a time, when business was done in your backyard, you were connected to people who knew someone who... Today, the trust you build in your ongoing marketing and branding stretches far beyond your back yard. That is why it's so important to stay consistent with your message and keep communicating, even when you … [Read more...]
10 Tips To Overcome Fear & Nail Your Conference Presentation
Public speaking especially conference presentations can be one of your most effective marketing techniques as a small business. There are many best practices to follow, but these ten tips will help you nail your next conference presentation and have the crowd shouting for more! Follow these ten tips to create flawless conference presentations and overcome your public speaking jitters. This advice … [Read more...]
Is Public Speaking For Free Worth Your Time? How To Market on a Freelance Budget
Did you know that public speaking is the Number 1 Fear in the US? Seems difficult to imagine given that I'm a natural-born extrovert and I've been presenting and speaking most of my professional career. We could consider the conversation of nature vs. nurture, but the fact is, when you're in business for yourself, you're constantly working to market your wares to create sales and speaking is one … [Read more...]
13 How To Tips For a Successful Facebook Business Page
Make the most of your Facebook Business Page There are several must-dos, then, that can help you create a Facebook page for your business that’s smart, goal-oriented, and customer focused. It begins with the basics such as a good photo, a good description, and a clear “About” page. … [Read more...]